IBM holds Alumni meeting on SecondLife
I usually do not talk/write a lot about my full time job at IBM here on this blog but this story is worth it.
I just received an invitation to attend IBM's first SecondLife meeting on "Almaden Island" this evening. Yes, your heard correctly, IBM has an island on SecondLife - the 3D online virtual world - and will use it to foster collaboration between employees, ex-employees and industry colleagues.
This is part of a bigger alumni network of IBM which today is mostly active on OpenBC with a network group called "The Greater IBM'".
The agenda of the day is simple: meet up at 20H00 Brussels time, fly over to Almaden Island and then we'll hear from Dr. Larry Johnson, Chief Executive Officer of the New Media Consortium (NMC), as well as an address from IBM executive Jeanette Horan.
After that - as my colleague who's organizing this in the US wrote - "we'll see what happens"...
Good attitude when it comes down to testing new ways to collaborate and communicate.
Philippe Borremans
in Blogosphere, Events/Conferences, Online Tools
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Response: Second LifeI'm not big into online gaming any more (come to think of it, I don't seem to have time for any sort of gaming any more) but Second Life caught my eye, and moreover, the involvement that IBM (Hursley...
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The people of Second Life is moving to defend IBM employees rights.
It is announced as the first "virtual strike", the first online demonstration in the famous virtual world of Second Life.
And it will involve in September one of the biggest worldwide corporation: IBM.
The unions are mantaining the silence on the organization of this event, but we believe that the effects will be really impressive.
IBM is a globally integrated company with over 300000 workers worldwide, and since many months is pushing the mass-media with a strong campaign based on the innovation.
The italian IBM employees should have well understood the concept: at the "old-factory-style strike", they are substituting the new "virtual strike".
It seems that the reasons for this first virtual strike are related to the renew of the internal agreement: while IBM is one of the company with major profits, its employees are receiving very few fruits of this big mountain of money.
The internal climate is below all the IT industries (taking advantages for the famous IBM's competitor: HP), and the drop that overflowed the glass is the long and inconclusive negotiation for the internal agreement.
While the workscouncil, supported by the majority of IBM Italy employees, was asking for a small salary increase, IBM responded with the complete suppression of the "productive results benefit", with a loss for a single employee of 1000 euros per year.
For a company that wants to lead the corporate social responsibility, this is really too much.
So this is the reason for the innovative virtual demonstration, the first in absolute in the Second Life world.
The high offices of the company are worried..cause this action will turn on the lights on the project of creation of a global union alliance, that is engaging the unions from over 16 countries worldwide, including the new IT boundary: India.
IBM will succeed to avoid this explosive initiative of its "too much innovative" employees ?
Investors and stakeholders hope so...