Business Case for Blogging - survey & results

From their press release:

"The Business Case for Blogging," a survey conducted by Write2Market, a leading national provider of custom business writing services, reveals surprising initial results:

• Over half of business blogging respondents report closing sales through leads they obtained solely through their blog.
• Over 70% report receiving qualified leads regularly through their blog.
• Over 20% report receiving more than 20% of their business leads overall through their blog.
  

The survey is still gathering significant results. Business bloggers and other interested parties are invited to take the survey. Results are instantly available to all survey takers.

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Comments

[Constantin Basturea]

Philippe, do you give any credit do this "survey"?

[Philippe Borremans]

Hi Constantin, not at this point in time (that's why I labeled it "from their press release") since the survey is still going on... Again, I think it will be very much US focused. I took the survey but find that the questions, although direct, can be more nuanced... More can be done on the subject.

[Bart]

From a personal point of view, I can agree with the results.